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Brilliant Cut One system that runs a whole jewellery business.

For jewellery shop owners. Your customers try your pieces on with their phone camera, get answers in their messages and buy from your own app. Your staff sell, take repairs and keep the books in one place.

Send one piece

Free. Send one piece and get back a clean product photo, an on-model shot and a short try-on recording.

Alomar runs on it every day.

A real ring from the shop, worn on a hand resting on red velvet
The real app showing its try-on screen

The counter

Sells by weight, takes cash, card, account and installments, and handles returns.

The back office

Stock and books

Stock, suppliers, accounting and payroll, from the counter to the books.

The back office

Website

A real online shop that sells on its own, with checkout and customer accounts.

The online shop

Product photos

Your staff's phone photos become catalog photos, on-model shots and a live listing.

Product photos

Ads

Instagram and Facebook ads built and run for your shop, with plain reports on what each ad brought in.

Ads run for you

See it running

What your customers see, from the first tap to the bag.

The real app showing its shop screen

A day in the shop

Every problem in a jewellery shop's day, in the order it happens.

  1. The shop opens

    Last night's "price?" message is still waiting for an answer.

    Fixed by Message replies

  2. A new piece arrives

    It needs photos before anyone online can see it.

    Fixed by Product photos

  3. A customer messages

    She wants to see the ring on her hand before she comes in.

    Fixed by Camera try-on

  4. At the counter

    A sale, an old-gold trade-in and a repair, each written down somewhere else.

    Fixed by The counter

  5. In the stockroom

    Is that piece sold, in the case, or on the website? Everyone gives a different answer.

    Fixed by Stock and books

  6. An ad is running

    It has been running all week. Nobody can say what it brought in.

    Fixed by Ads

  7. The shop is shut

    A customer is ready to buy. Nobody is there to sell.

    Fixed by Website and Your own apps

  8. Still awake

    Another "price?" message arrives. It waits until morning.

    Fixed by Message replies

The facets

Each facet fixes one part of that day.

  1. A sale, an old-gold trade-in and a repair, each written down somewhere else.

    One back office from the counter to the books. It sells by weight, takes cash, card, account and installments, and handles returns.

    The back office
  2. Is that piece sold, in the case, or on the website?

    Stock, suppliers, accounting and payroll, in one place.

    The back office
  3. A customer is ready to buy, and the shop is shut.

    A real online shop that sells on its own, with checkout and customer accounts.

    The online shop
  4. A customer wants your shop on her phone.

    Your own iPhone and Android apps, in the App Store and on Google Play: shop, search, bag and checkout.

    Try-on and your own app
  5. She wants to see the ring on her hand before she comes in.

    Rings, necklaces and earrings, tried on with the phone camera, inside your own apps. The one here is a demo of it in your browser.

    Try-on and your own app
  6. A "price?" message at night waits until morning.

    Answers price and stock questions from the live catalog, handles comments, sends the try-on link, and steps back as soon as someone from the shop replies.

    Instagram and WhatsApp replies
  7. A new piece needs photos before anyone online can see it.

    Your staff's phone photos become catalog photos, on-model shots and a live listing.

    Product photos
  8. An ad runs all week, and nobody can say what it brought in.

    Instagram and Facebook ads built and run for your shop: the campaign, the ad films, tracking for the site and the app, and plain reports on what each ad brought in.

    Ads run for you
The real online shop's collections page
The real app. On the App Store and Google Play.
The real app's try-on list
Your shopSample

price?

A replay of the real reply flow. Sample messages, not a real customer.
A staff phone photo of a ring
The same ring as a clean catalog photo
Phone photoCatalog photo
A real ad film from the shop's campaign: an engagement ring in a red box
A real ad film from the shop's own campaign.

Start where you are

Start with the parts you're missing.

One system, in parts you can pick. Tick what your shop already has.

Start with

  • Whatever your shop doesn't have yet
  • Camera try-on
  • Your own apps
  • Message replies
  • The counter
  • Stock and books
  • Ads
  • Product photos
  • Website

Closest package

The Whole Shop

You can add the rest later, and the parts work together.

The packages

Three packages. Pick by what you're missing.

Online Shop

A real online shop that sells on its own

Online Shop + Apps

Customers try pieces on, get instant answers in their messages and buy from the app

The Whole Shop

One system from the counter to the books

Website with checkout
Catalog feeds and SEO basics
Your own iPhone and Android apps
Camera try-on
Message replies
Product photos
The 25-module back office
The staff app
Accounting and payroll

These are just common starting points. The price is set for exactly the parts you pick.

Add later

  • Ads run for you, every month
  • Launch ad films
  • Monthly product photos
  • An SEO audit

How soon, and what you do

You see your own piece first.

Rubikn starts building the day you say yes.

  1. Phone photos are enough.

  2. A clean product photo, an on-model shot and a short try-on recording. Before anything is paid.

  3. You get the package that fits, priced for exactly those parts.

  4. Your shop gets its own copy: its own database, website and apps.

  5. Your own website and apps go live, and the monthly fee covers hosting, app updates and support.

The price

A setup fee, then a monthly fee.

Priced for exactly the parts you pick. Tap a part to add it or take it away.

Setup, once

Set once you pick your parts

Your own copy of the system: database, website and apps, with your name, logo and colours.

Monthly

Set once you pick your parts

Hosting, app updates and support.

The promise

Rubikn moves everything and tests every part. Nothing changes in your shop until everything works.

  • What Rubikn does

    Moves your stock, customers, repairs, open orders and accounts. Then tests every part.

  • How you check it

    You get a list of everything being moved before work starts. You check each item yourself.

  • If something doesn't work

    You stay on what you use today. Rubikn keeps fixing it until the whole list works.

What you use todayBrilliant Cut

Where it comes from

It runs a real jewellery shop every day.

Built in-house at Alomar Jewellery. The website and the apps you have seen here are the ones that shop uses. Check them yourself.

Before you go further

Who it isn't for, and what isn't included.

It isn't for you if

What isn't included

Questions owners ask

The answers, plainly.

  • No. Start with the parts you're missing and add the rest later. The parts work together.

  • Yes. Full Arabic and English, including invoices with a QR code and amounts written in Arabic words.

  • No. Your shop gets its own copy, with your name, logo, colours and domain. Alomar is only where you can see it running.

  • Today it runs inside the apps. The one on this page is a demo of it in your browser.

  • Your shop's data stays yours. Your shop licenses the system.

  • Not yet. The back office has no branch, store or location field today.

  • A setup fee, then a monthly fee, set for exactly the parts you pick.

  • Yes. Alomar's website and apps are live, and you can send one piece and see it on camera.

See it on your own jewellery.

Send one piece. It shows you what this does for your shop, on your own jewellery, before anything is paid.

Send one piece

Rubikn starts building the day you say yes.

P.S. You don't have to decide anything else yet. One piece is enough.

The real app, with your shop's name in place of Alomar'sYOUR SHOP

Your name, on your own app. Nothing you type here is saved or sent.